Believe it or not, SweetPea did not immediately arrive on the scene as the delicious non-dairy treat you now enjoy. I mean, chickpea ice cream? Come on now. Clearly this one took some trial and error and LOTS of taste testing before we arrived at the creamy deliciousness that is our plant-based ice cream. Once that was behind us, BOOM! We had a product we loved and were proud of… but now what?! Would everyone else like it? Or just us? Would we be living an ice cream version of the nightmare where you throw a party and no one attends? Or like showing up to a party in costume only to realize it is, in fact, NOT a costume party? Or showing up on the first day of school naked? OK, we may have gotten off track here. Basically, we needed to know if people would love our plant-based ice cream as much as we did. Enter the taste testers…
Professional taste testing is a serious job. In our case, it was even more important to get an idea of what people thought because we were hitting the scene with something that had never been done before. Yeah girl…we are the only nationally available chickpea based ice cream. So we started as any sane business team would, which is by locking ourselves in a room for four days with no laptops or technology. Just the team, our notebooks, some cute pens, lots of snacks, and our brains.
Once the creative juices started flowing, we decided we needed to host an invite only taste test. Who doesn’t love being the first to know about something? It was also important to invite people we thought would love SweetPea as well as people who didn’t even like ice cream (yes, those people exist). We knew from the get go that we wanted to be for everyone!
Let us set the scene for you. Our taste testers would arrive at their scheduled time slot and take a seat. Little did they know that the SweetPea team was in the back room listening! They were aware they were being recorded, (we aren’t shady like that) but they didn’t know we would be receiving their feedback in real time!
So, each taste tester was introduced to the product and asked for their initial expectations. We’ll go ahead and sum those up for you:
Once we got all that out of the way, our taste testers were given a choice of four flavors.
We brought out their chosen flavor and once their spoon hit that beyond creamy ice cream, we just sat back and watched the magic unfold. We’d sum up the reactions for you, but we think it’s better if you see for yourself:
We learned a lot from our first taste test. Some of our flavor names even came out of it! Overall, this was the win the SweetPea team needed. It’s scary AF to introduce a brand new product you are emotionally attached to to the world. Yes, we always knew it was kick a$$, but hearing other people oooh and ahhh over it?! THAT’S a feeling we will never forget! And if we ever need a reminder, that’s what the video is for!
Now tell us, what was your first thought when you heard about chickpea ice cream? Follow us on Instagram and tag us @sweetpeawow! Order yourself a pint from www.sweetpeawow.com or go ahead and request SweetPea in your local grocery stores!
We collect two types of information: Traffic Data and Personal Information.
We automatically track and collect the following information about you when you visit our Site: 1) your IP address; 2) domain server; 3) type of computer; and 4) type of web browser (collectively, “Traffic Data”). Traffic Data is anonymous information that does not personally identify you, but is helpful for marketing purposes or for improving your experience on this Site. For example, we use this information for statistical purposes, such as measuring the average time spent on this Site and the pages viewed on this Site. We also use “cookies” (small pieces of information that are stored by your browser on your computer’s hard drive) to help provide additional functionality to this Site and to help us accurately measure usage of this Site. In all cases in which cookies are used, your Personal Information will not be collected unless you expressly agree to provide it. Most browsers are initially set to accept cookies. Further information about cookies can be found at https://www.microsoft.com/info/cookies.htm. Little Bean, LLC may share the traffic data it collects through this Site with third-party web service providers, third-party marketing companies, online ordering processors, Little Bean, LLC employees, affiliates and its retailers.
In order for you to participate in certain activities or access certain services that we offer via this Site, we may require you to provide us with certain information that identifies you (“Personal Information”). We only collect Personal Information, including, but not limited to, names, addresses, telephone numbers, email addresses, birthdays, credit card information, and similar identifying information, when you voluntarily submit this information. We may also collect Personal Information from you about a third party (e.g., our Site might allow you to send an electronic “greeting card” to a friend, in which case we will need that person’s name and e-mail address). We will use such information only for the specified purpose (e.g., to mail the greeting card) and we will not contact the third party again unless and until the third party contacts us. If you communicate with us via e-mail, post messages to this Site, or otherwise complete on-line forms, surveys, orders or contest entries, any information provided may be collected as Personal Information. We may refer to your Personal Information to better understand your needs and how we can improve our products and services. We may also use your Personal Information to contact you. Finally, Little Bean, LLC may share your Personal Information with third-party web service providers and online ordering processors in order to fulfill any activity requests, product orders or service requests that you make via this Site. For example, any purchases made through this Site may require disclosure of your Personal Information, your credit card information and information about the name and address of the person receiving the purchase. The credit card information may be subject to verification by the issuing credit card company or another company. Sales and shipping records will also be generated and maintained. Unless you give us permission at the time we collect such information, however, we will not use this information for any purpose except the fulfillment and record keeping of the transaction. We do not otherwise sell or transfer your Personal Information to any third party. We do not collect Sensitive Personal Information. Sensitive Personal Information includes information pertaining to racial origins, religious beliefs, and sexual orientation.
LITTLE BEAN, LLC DOES NOT SPECIFICALLY OR KNOWINGLY COLLECT INFORMATION ABOUT CHILDREN UNDER THE AGE OF 13. WE DO NOT KNOWINGLY REQUEST, SOLICIT OR COLLECT PERSONAL INFORMATION FROM ANY PERSON WE KNOW TO BE UNDER THE AGE OF 13 WITHOUT PRIOR VERIFIABLE PARENTAL CONSENT. In the event that we receive actual knowledge that we have collected or received Personal Information from anyone under the age of 13 without the requisite and verifiable parental consent, we will delete that information from our data base as soon as practicable. If Little Bean, LLC collects Personal Information from children under the age of 13 with verifiable parental consent, Little Bean, LLC will ensure that: Parents will be given a choice as to whether their child’s Personal Information will be disclosed to any third parties prior to any such disclosure; Parents will have access to their child’s Personal Information upon their request and the opportunity to remove or delete the child’s Personal Information and opt- out of future collection or use of the child’s Personal Information; Little Bean, LLC will not condition a child’s participation in a contest, game or other activity on the child disclosing more Personal Information than is reasonably necessary to participate in that contest, game or other activity; and Little Bean, LLC will maintain the security, confidentiality and integrity of the Personal Information collected from a child.
This Site may contain links to other websites. We are not responsible for privacy practices or the content of such websites. Please understand that any information that is disclosed in these areas may become public information. We have no control over its use and you should exercise caution when deciding to disclose your Personal Information.